Brand Manager
New
O
OnHiresIGaming
PortugalFull-TimeManager
Salary not disclosed
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Job Details
- Languages
- English
- Experience
- Proven experience
- Required Skills
- SEODigital MarketingCRM
Requirements
- Fluent in English (written and spoken).
- Proven experience as a Brand Manager or similar role.
- Experience preferably in iGaming, digital marketing, or online entertainment.
- Strong understanding of online marketing channels, including social media, paid ads, SEO, and affiliate marketing.
- Analytical mindset with the ability to interpret data and translate insights into actionable strategies.
- Excellent communication, leadership, and project management skills.
- Experience working in fast-paced, performance-driven environments.
- Familiarity with CRM systems and player lifecycle strategies is a plus.
Responsibilities
- Develop and implement a comprehensive brand strategy aligned with business goals.
- Ensure consistent brand identity, tone of voice, and visual guidelines across all platforms and communications.
- Plan, execute, and optimize multi-channel marketing campaigns (digital, social media, affiliates, and paid media).
- Collaborate with affiliate, CRM, and acquisition teams to align branding with performance marketing efforts.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Monitor brand performance metrics (awareness, engagement, acquisition impact) and adjust strategies accordingly.
- Work closely with design and content teams to produce high-quality marketing assets.
- Oversee brand presence across multiple regions, ensuring localization where necessary.
- Manage relationships with external agencies, influencers, and partners.
- Ensure compliance with relevant advertising and regulatory requirements in the iGaming industry.
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