Product Manager, Growth (Paid & Organic Marketing)
1
12Go AsiaTravel, E-commerce
Thailand. Vietnam. Indonesia. Serbia. Philippines.Full-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 4+ years
- Required Skills
- FirebaseRESTful APIsSEMrush
Requirements
- 4+ years of experience in Product Management or MarTech
- Experience with growth and performance marketing
- Google Ads + attribution knowledge
- Mobile measurement + ATT experience
- Understanding of technical SEO
- Comfortable owning backlogs
- Writing specs
- Driving sprints
Responsibilities
- Integrate with Google Ads and other ad platforms using APIs and Tag Manager
- Manage internal campaigns to scale across markets
- Manage mobile growth (App campaign, AppsFlyer, Firebase)
- Manage attribution systems (Web to App, affiliate tracking, UTMs)
- Maintain core SEO infrastructure: sitemaps, indexing, robots.txt, meta tags, redirects, URL structure
- Partner with SEO/content teams and manage content delivery at scale
- Utilize SEO tools such as Google Search Console and Semrush
- Build strategy for visibility in AI/LLM platforms
- Develop integrations to distribute inventory to AI ecosystems
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