Regional Sales Manager - West Canada

West CanadaFull-TimeManager
Salary not disclosed
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Job Details

Experience
5 years
Required Skills
Microsoft ExcelMicrosoft OfficePowerPoint

Requirements

  • Proven self-starter with the ability to manage priorities independently in a remote environment
  • Strong mechanical and electrical aptitude with the ability to sell technical products
  • Ability to interpret specifications, blueprints, and equipment schedules
  • Proficiency in Microsoft Office (Word, Excel, Outlook, PowerPoint)
  • Excellent written and verbal communication skills
  • Strong analytical, organizational, and decision-making abilities
  • Customer-focused, collaborative, and results-oriented mindset
  • Bachelor’s degree in Sales, Marketing, Engineering, Business, or related field preferred
  • Minimum of 5 years of outbound sales or customer-facing experience
  • Prior experience with HVAC, electrical, or mechanical products strongly preferred

Responsibilities

  • Achieve revenue targets by growing existing accounts, developing new customers, and converting competitive opportunities
  • Manage the full sales pipeline, ensuring timely follow-up on leads, quotations, submittals, and conversions to purchase orders
  • Maintain expert-level knowledge of Berner’s product portfolio and competitive differentiators
  • Recruit, develop, and manage third-party manufacturer representatives and dealer/distributor networks
  • Strengthen channel performance through regular business reviews, training, and improvement plans
  • Collaborate closely with Inside Sales, Marketing, and cross-functional teams to ensure a seamless customer experience
  • Drive product specifications by influencing architects, engineers, consultants, contractors, and installers
  • Maintain strong awareness of HVAC, Dock & Door, and Food Service market trends, construction pipelines, competitors, and regional dynamics
  • Build strategic relationships to anticipate and capitalize on emerging opportunities
  • Leverage CRM and ERP systems to deliver accurate forecasting, KPI reporting, and actionable insights to leadership
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