Head of TikTok
Company:Catch Creation, LLC
Location:United States
Languages:English
Seniority level:Lead, 5+ years
Experience:5+ years
Skills:
LeadershipProduct ManagementStrategyContent creationMarketingDigital Marketing
Requirements:
5+ years of experience managing TikTok or short-form video strategies Proven success scaling TikTok accounts with measurable results Strong understanding of TikTok’s algorithm and creator ecosystem Experience in eCommerce or consumer brands preferred Excellent communication and leadership skills Ability to work independently in a remote environment
Responsibilities:
Own and execute Muddy Mat's TikTok strategy end-to-end Drive TikTok growth across views, engagement, followers, and conversions Identify and act on trends, sounds, and formats native to TikTok Lead creator collaborations and TikTok-first partnerships Collaborate with editors, creators, and internal teams to produce high-volume content Analyze performance metrics and optimize strategy continuously Build TikTok playbooks, best practices, and KPIs
