Product Marketing Lead

4 or more years of experience in Product Marketing or technical fields (Product Management, Sales Engineering, etc), including leadership roles within high growth B2B SaaS companies Strong command of the growth marketer mindset Deep experience defining positioning, messaging, and narratives in competitive or emerging markets Demonstrated ability to partner with Product and Engineering leaders to influence strategy and roadmap decisions Highly skilled at designing and running launch processes that drive measurable business outcomes Strong command of sales enablement, including building content, training programs, and repeatable GTM motions Experience supporting enterprise sales cycles and creating materials tailored to technical and executive audiences Strong analytical skills and comfort working with data, customer research, and competitive intelligence Excellent communication skills with an ability to simplify complexity, tell compelling stories, and influence cross-functionally

Refine Haus’ positioning, messaging, and narrative across all products and customer segments Work on competitive intelligence, market research, and customer insights to inform product direction and GTM strategy Partner closely with Product, Engineering, and Science to influence roadmap priorities and translate technical capabilities into compelling customer value Drive launch strategy and execution, ensuring every release lands with clear impact and measurable outcomes Support the sales enablement engine, including playbooks, pitch materials, demos, and training programs Collaborate with Demand Generation, Content, and Brand on integrated campaigns that drive awareness, pipeline, and expansion Work to create a consistent framework for value propositions, audience segmentation, and pricing and packaging Track and communicate product performance, market trends, customer adoption, and competitive shifts to leadership Work to help us develop a successful Analyst Relations strategy