Regional Sales Manager, Natural Channel and Distributors

Minimum 8-10 years of retail sales experience. At least two years spent directly selling and/or providing sales support to Sprouts, KeHE, and UNFI. Residence in Phoenix, Arizona, preferred. Bachelor's degree in Business, Marketing, or a related field preferred, or equivalent professional experience. Strong planning and organizational skills. Excellent interpersonal, written/oral communication, and presentation skills. Extensive experience working directly in the Natural Channel. Experience collaborating with broker partners to drive business initiatives. Proficient in leveraging SPINs data to monitor category performance. Deep understanding of the UNFI Supplier Portal and KeHE Connect. Proven success with respected consumer packaged goods companies with direct Natural Channel retailer experience. Ideally, experience in both large and small companies. Strong knowledge base for successful retail execution. Solid knowledge of Microsoft Suite, Outlook, Slack, and other professional platforms. Ability to travel up to 50% or more. Genuinely passionate about improving childhood nutrition. Desire to contribute to a dynamic, high-growth, purpose-driven work environment. Previous exposure to cross-functional work between Sustainability and Sales preferred. Must reside in the United States to be considered for this position.

Oversee all sales initiatives to achieve maximum penetration for the company's portfolio within the Natural Channel. Develop, implement, and manage programs to maximize sales growth objectives. Grow business at Sprouts, KeHE, UNFI, and the broader Natural Channel. Work closely with broker teams, the Sr. Director of Sales, and other functional leads. Address day-to-day operating issues and provide strategic direction for the Natural Channel business. Lead account management, broker management, distributor management, planning and forecasting, data analysis and reporting, new product launch, and in-store execution. Drive Gross Sales and achieve volume targets. Lead broker and distributor team members to overdrive sales execution and results. Build an accurate forecast and ensure its implementation across UNFI and KeHE. Grow market share and possess expert knowledge of category and competition. Proactively communicate and develop plans for sales/share/category/competition. Identify business opportunities and close white space opportunities. Increase TDP growth and achieve optimal placement. Define and secure new business and TDP growth. Plan and manage all merchandising activities. Develop, foster, and maintain strong internal and customer/distributor relationships. Regularly update and communicate progress to management. Develop and monitor business scorecards. Pull, analyze, and report weekly data and insights on sales performance. Monitor inventory through the UNFI Supplier Portal and KeHE Connect. Provide forecast updates and recommendations to retailers and distributor partners. Analyze retailer and distributor trends to identify key areas for focus.