SVP of Marketing

Bachelor's degree in Marketing, Business, or related field; MBA preferred 15+ years of marketing experience with proven leadership in SaaS environments Extensive experience leading brand, demand generation, and product marketing functions Track record of success in scaling marketing organizations at Series B or growth-stage companies Mastery of marketing tools and platforms such as HubSpot, Salesforce, and Google Analytics Strong financial acumen for managing budgets and measuring ROI Ability to inspire teams and build a collaborative culture

Develop and execute a data-driven marketing strategy Establish and monitor marketing KPIs Oversee marketing operations, lead flow, and workflows Serve as brand steward and refine messaging and positioning Drive demand generation strategies and integrated campaigns Partner with sales for pipeline alignment and revenue attainment Develop and execute customer advocacy programs Build and nurture a customer community Develop and implement strategic partner and channel marketing programs Lead go-to-market strategy for product launches Conduct market research and competitive analysis Spearhead international marketing efforts Define content strategy and calendar Lead strategy, planning, and execution of annual customer events Cultivate relationships with industry analysts Drive competitive intelligence efforts Lead, inspire, and develop the marketing team