Director of Product - Growth (East Coast US)

Proven experience leading growth initiatives in a B2B SaaS environment, ideally with a focus on product-led growth (PLG) strategies targeting SMB customers. Strong expertise in acquisition and onboarding processes, with a track record of driving user activation and conversion from trial to paid subscriptions. Data-driven mindset with a passion for experimentation, rapid testing, and optimizing growth loops. Ability to collaborate effectively across product, marketing, and engineering teams. Demonstrated leadership skills at a senior or director level.

Lead the growth-focused segment of the provider domain, driving acquisition and activation strategies. Design and execute data-driven experiments to optimize onboarding processes and accelerate conversion. Collaborate with marketing and engineering teams to build and scale growth engines. Develop and implement tactical retention initiatives to reduce churn. Own the product-led growth motion by working at the intersection of product and marketing.