At least five years of experience delivering partner or channel marketing programs in a B2B or enterprise environment Strong expertise in demand generation, integrated marketing, and performance measurement Proven success executing campaigns and events that drive pipeline growth Experience creating and adapting content across multiple formats Solid understanding of B2B sales cycles, account-based marketing, segmentation, budgeting, and business case development Ability to build and maintain strong relationships with channel sales teams and external partners Hands-on experience with marketing and CRM tools such as Salesforce, Marketo, Asana, Splash, or similar platforms Excellent communication, project management, and organizational skills Willingness to travel up to 30 percent