Partner Marketing Manager (Remote from Estonia)

At least five years of experience in partner or channel marketing (B2B/enterprise). Strong expertise in demand generation, integrated marketing, and performance measurement. Proven success executing campaigns and events driving pipeline growth. Experience creating and adapting content for digital campaigns, email, partner assets, and events. Solid understanding of B2B sales cycles, account-based marketing, segmentation, budgeting. Ability to build strong relationships with channel sales and external partners. Hands-on experience with marketing/CRM tools (Salesforce, Marketo, Asana, Splash, etc.). Excellent communication, project management, and organizational skills. Willingness to travel up to 30 percent.

Design and execute regional partner and channel marketing programs. Manage joint marketing initiatives with partners (events, digital campaigns, webinars). Plan and oversee regional events like conferences and roadshows. Develop partner enablement and co-marketing resources. Collaborate with sales and business development for lead optimization. Measure and report on channel marketing performance. Adapt global messaging for regional audiences and create campaign content.