Director of Programmatic Marketing

10+ years of experience working across programmatic marketing channels Proven track record of successfully driving customer acquisition through programmatic and offline marketing channels while achieving KPI targets Self-motivated, detail-oriented, adaptable, and able to work in a fast-paced environment Analytical mindset and ability to use data-driven insights to optimize campaigns and inform strategic decisions Experience with A/B testing methodologies and a results-oriented approach to optimization Exceptional organizational skills Comfortable in a dynamic, entrepreneurial culture Outstanding communication and interpersonal skills Detail and deadline-oriented

Support leading strategy and growth within programmatic and offline marketing channels Identify and execute opportunities for expansion into new programmatic marketing channels Monitor and report on key performance metrics Analyze and interpret campaign performance data for optimization Oversee relationships with external partners and agencies Collaborate cross-functionally for campaign execution Stay current with industry best practices, trends, and emerging technologies