Market Development Representative

Strong personal drive and resilience. Strong work ethic, grit to overcome challenges, and tenacity to consistently engage with customers. Bachelor's degree in Marketing, Business, Communications, or a related field (a plus). 1+ years of experience in sales, marketing, or a customer-facing role (helpful). Strong communication and interpersonal skills. Ability to quickly build rapport and trust with prospects. Analytical mindset with attention to detail. Familiarity with CRM and marketing automation tools. Collaborative team player with a proactive approach to problem-solving.

Respond promptly to all inbound leads generated by marketing activities. Qualify marketing-qualified leads (MQLs) to determine sales readiness and fit. Nurture leads through in-depth conversations, acting as an educator. Provide detailed feedback to sales and marketing teams regarding lead quality, content effectiveness, and channel performance. Collaborate closely with marketing to execute outreach cadences and follow-up strategies. Maintain accurate records of lead interactions and qualification status in CRM systems. Serve as a communication bridge between sales and marketing. Help refine marketing messaging and targeting by relaying feedback from lead interactions. Ensure only well-qualified leads are passed to Sales Development Representatives (SDRs) or Account Executives (AEs).