Research and vet pet niche influencers and UGC creators Execute high-volume cold outreach via DMs and email Negotiate gifted, commission-based, and paid collaborations Manage influencer campaigns from onboarding to content delivery Coordinate product seeding, shipping, and creator tracking Ensure content aligns with brand, creative, and compliance guidelines Track coupon codes, affiliate links, UTMs, and sales attribution Monitor performance across CTR, CVR, AOV, ROAS, and revenue Maintain influencer records in CRMs and tracking sheets Support UGC pipelines for paid ad usage and seasonal product launches