Plan and execute regional events and field marketing campaigns in the United States and Canada. Manage end-to-end project management for 30+ annual events, including timelines, logistics, vendor coordination, and on-site execution. Represent Carbon Robotics at trade shows, conferences, and customer-facing events. Work closely with sales teams to accelerate North American sales efforts and build targeted marketing plans. Develop marketing plans for each event tailored to geography and crops. Oversee development, procurement, and inventory of marketing materials. Collect and develop customer references, quotes, and testimonials. Identify co-marketing opportunities and collaborate with clients.