Field Marketing Manager

5+ years of Field Marketing, Partner Marketing, or similar experience. Proven ability to design, manage, and execute comprehensive event strategies (in-person and virtual). Experience owning and executing partner marketing initiatives (co-marketing, co-selling enablement). Strong analytical mindset with experience tying field marketing activities to measurable business outcomes. Exceptional cross-functional communication skills. Partner program design and management experience. Experience building GTM programs targeting SMB or mid-market customers (Great to Have). Familiarity with the nonprofit technology ecosystem (Great to Have). Comfort in a fast-moving, remote-first environment (Great to Have). Hands-on experience with event platforms (Wistia/Zoom/Ring Central), ABM tools (6sense/AdRoll ABM), Salesforce, and business intelligence software (Metabase) (Great to Have).

Execute a field marketing strategy aligned with marketing objectives and sales/partner goals. Plan, manage, and host events, including in-person and virtual programs. Concept and deliver scalable enablement programs for sales and partner teams. Ensure seamless pre-, during, and post-event processes. Collaborate with sales and partner teams on target accounts and tailored campaigns. Collaborate with partner marketing teams on joint initiatives with technology alliances and channel partners. Design and implement ABM strategies for partner acquisition and adoption. Partner with content and digital teams to develop assets for field and ABM programs. Monitor performance of field and ABM campaigns and analyze metrics. Manage the field and partner marketing budget.