12-15 years of brand experience in innovation and strategy within the CPG industry Proven experience in creating new markets, new categories and launching disruptive innovation year on year Fast and flexible leader with aptitude for collaboration across functions Solid analytical skills and experience working with syndicated data Ability to translate data into insights for actionable growth Knowledge and experience in working with all customer channels (including e-commerce) Exceptional verbal and visual communicator Energy, passion and a strong desire to build a transformational brand Dedicated people leader, who can develop and teach MBA strongly preferred