Head of Marketing

8+ years scaling consumer acquisition (100K+ monthly users) 3+ years in product-led growth environments Proven ability to drive performance at scale Experience managing $1M+ monthly budgets across paid channels with demonstrated ROAS optimization Strong SEO foundation plus proven success scaling 2+ additional channels Experience building attribution models and marketing analytics infrastructure GM mindset, modeling unit economics and connecting marketing to business outcomes Player-coach leadership: ability to work with Google Ads and inspire teams Proven ability to scale teams through internal talent, freelancers, and agencies

Scale user acquisition to 500K+ monthly signups within 12 months Build a multi-channel acquisition strategy beyond SEO Craft brand narrative that resonates emotionally with job seekers Run experiments, adjust campaigns, and test new channels Own the marketing P&L and manage budgets Build and lead a high-performing marketing team Partner closely with product on brand and positioning