Sales & Marketing Representative - Eastern New York (Hudson Valley + Capital Reg

1+ year in sales, brand, or account management Strong communication, relationship-building, and presentation skills Demonstrated ability to build sales pipeline and convert deals Ability to educate and motivate retail staff Excellent time management and self-direction Must have reliable transportation Ability to work occasional evenings/weekends for events Must be 21+ and follow NYS cannabis regulations

Manage and grow a territory of ~80 dispensaries across Eastern NY. Drive sell-in through proactive outreach, account management, and relationship building. Increase sell-through by monitoring movement, identifying opportunities, and coaching retail staff. Open new stores each month while maintaining consistent monthly visit cadence. Provide budtender education on cannabinoids, brand values, and product differentiation. Conduct in-store sessions to increase product knowledge and reorder confidence. Lead and coordinate vendor days, pop-ups, trainings, and seasonal activations. Execute promotional strategies aligned with brand priorities, launches, and campaigns. Ensure stores are properly merchandised and that our products have strong visibility. Deliver weekly insights on sales opportunities, competitive activity, and account health. Collaborate with sales + marketing leadership to support statewide growth initiatives. Maintain accurate CRM and store visit logs.