Field Marketing Manager - Celsius - New York

5+ years in grassroots and brand marketing, preferably in CPG, food, or beverage 3+ years in team management or field leadership Bachelor's degree preferred Strong background in community engagement, event marketing, and project management Familiarity with regional events and cultural moments that drive brand relevance Demonstrated ability to lead teams, manage cross-functional priorities, and deliver under pressure Self-motivated with excellent organizational and problem-solving skills Strong interpersonal and communication skills Comfortable working independently and collaboratively in a dynamic environment Willingness to travel within the assigned region Valid U.S. driver’s license Physically able to lift up to 25 lbs and stand for extended periods

Implement 360° marketing campaigns aligned with national goals and regional sales strategies Build partnerships with local influencers, community leaders, and media outlets Develop and manage local sponsorships and sampling opportunities Lead high-impact consumer activations and events; measure performance to optimize ROI Recruit, train, and lead a team of part-time Brand Ambassadors Collaborate with Sales and distributor teams to support in-store visibility and retail success Manage regional marketing budgets, product forecasting, and campaign reporting Oversee operational logistics, including warehouse space, product inventory, and company vehicle use Coordinate with Finance to process invoices and manage expenses Support broader marketing and sales initiatives as needed