Content Marketing Manager

Posted 22 days agoViewed

United States, CanadaFull-TimeContent Marketing

Company:Hatch

Location:United States, Canada

Languages:English

Seniority level:Manager, 6 years

Experience:6 years

Skills:

Project ManagementAdobe After EffectsAdobe Creative SuiteAdobe IllustratorAdobe PhotoshopFigmaProduct ManagementGoogle AnalyticsJiraCross-functional Team LeadershipAmazon Web ServicesContent creationContent managementCommunication SkillsCollaborationProblem SolvingSEOMentoringAttention to detailOrganizational skillsTime ManagementWritten communicationAdaptabilityResearchCreativityMarketingEditingStrategic thinkingDigital Marketing

Requirements:

6 years experience in podcast, audio, or content marketing. Proficiency with publishing tools for TikTok, Spotify, Apple Podcasts, and YouTube. Proficiency with social community building tools including Discord and Reddit. Strong organizational skills and ability to manage overlapping deadlines. Eye for detail with metadata, artwork, and platform-specific requirements. Creative mindset for developing innovative marketing campaigns. Familiarity with audio/video production workflows is a plus.

Responsibilities:

Execute on launch plans for upcoming content releases. Evolve and execute marketing strategy for 'The Nightly' and 'Lulu's Late Night'. Test and learn nontraditional marketing touchpoints. Write blog posts about Hatch content and IP. Work with Design team to produce on-brand assets for content off-platform. Execute and evolve a video strategy to bring Hatch content to life off platform. Build, upload, and publish TikTok and YouTube videos. Update content page on hatch.co. Coordinate between content programming and marketing teams. Strategize growth of Hatch-owned IP. Coordinate and execute off-platform campaigns. Analyze performance metrics and optimize future releases.