Brand Marketing Specialist, Legal Marketing

5+ years with progressive content marketing experience, preferably within a high-volume, fast-moving digital marketing agency Strong writing and editing skills; ability to refine AI-assisted content into polished, human-centered messaging Experience managing newsletters, content calendars, or multimedia marketing initiatives Familiarity with podcast marketing or production is a strong plus Multi-channel social media marketing experience driving engagement and visibility across platforms Proven success growing brand awareness in a B2B or agency environment Strong grasp of SEO, content marketing, and social media strategy Experience in legal marketing, professional services, or a high-trust industry highly preferred Hands-on experience with Google Ads and landing page optimization Working knowledge of tools like Google Analytics, Search Console, SEMrush/Ahrefs, WordPress, HubSpot, or similar platforms

Own and evolve one of the legal marketing brands across all touchpoints within the EverService portfolio Manage, edit, and publish content for the brand website, ensuring accuracy, tone consistency, and alignment with brand strategy Oversee non-legal content needs across marketing channels (AI-assisted drafting; human review and brand refinement still required) Maintain and evolve the brand voice, messaging guidelines, and content quality standards Collaborate with internal SEO and marketing teams to ensure published content supports performance goals Coordinate all marketing and promotional activities associated with the brand podcast Support podcast production logistics, guest coordination, and weekly scheduling needs Develop and execute strategies to grow podcast listenership across platforms Work with creative teams to oversee assets and ensure consistent branding Oversee the weekly newsletter from planning through publication Manage topic curation, AI-assisted drafting, editing, formatting, scheduling, and distribution Track engagement metrics and implement improvements to increase open rates, CTR, and subscriber growth Collaborate with cross-functional teams to align on brand messaging and campaign needs Assist with marketing planning, calendar management, and project coordination Support ad-hoc brand initiatives, social media content planning, and other marketing requests