Associate Director, Performance Creative
Company:Darkroom
Location:United States, Canada, EST
Languages:English
Seniority level:Director, 3+ years
Experience:3+ years
Skills:
LeadershipProject ManagementSoftware DevelopmentAdobe Creative SuiteAdobe IllustratorAdobe PhotoshopArtificial IntelligenceData AnalysisFigmaGraphic DesignPeople ManagementUI DesignUser Experience DesignGoogle AnalyticsStrategyContent creationMentoringPresentation skillsWritten communicationEditingTeam managementDigital MarketingA/B testingExcellent communication skillsCreativity
Requirements:
3+ years of creative strategy work on performance ad programs, with specific focus working on short form video and statics on Meta Digital portfolio showcasing performance ad work that includes short-form video, motion, and statics, with examples of metric impact Ability to storyboard, cut, and ship ads; proficient in Figma, Photoshop, or Illustrator Familiarity with key performance metrics (thumb-stop rate, CTR, CPA) and their impact on creative Experience using AI tools like ChatGPT, Midjourney, Runway for ad creation Excellent written and verbal communication, client presentation skills Ability to translate vague goals into testable concepts and track results Deep proficiency in Figma (Auto Layout, Components, Handoff) and Adobe Creative Suite
Responsibilities:
Lead high-tempo creative strategy and direction for full-funnel ad programs Deliver expert advice, concepts, directions, and briefs for short-form video ads Translate client strategy and performance data into ad concepts Brief Designers and Editors on asset creation and capable of creating assets directly Present creative work to stakeholders and clients Monitor performance data to inform creative iterations
