VP of Product Marketing (Remote, Europe & US East Coast)

6+ years in B2B SaaS Product Marketing At least 4 years in leading and growing PMM teams Proven track record of moving monetization, adoption, retention, win-rate Experience in multi-product PLG + sales-led companies Ability to read data without drowning in it and spot patterns Ability to explain complex ideas simply and teach others Hands-on with AI tools for leverage Experience in e-learning, creator platforms, or customer education (nice to have) Exposure to multi-product SaaS ecosystems (nice to have) Comfort with tools that blend AI, automation, analytics, and storytelling (nice to have)

Build and own the GTM operating system: launch tiering, positioning and messaging, enablement, and adoption measurement. Build systems, rhythms, and culture connecting Product, Marketing, and Customer Experience. Redefine and evolve LearnWorlds’ category story and positioning. Translate product strategy into clear, differentiated narratives. Lead launch orchestration across Product, Marketing, and Customer Experience. Chair the Pricing Committee to drive packaging and monetization strategy. Oversee lifecycle programs connecting trial activation, onboarding, adoption, and expansion. Build a unified insight system combining customer research, product usage, and market data. Partner with Product to research and evaluate new market opportunities. Co-lead the growth of LearnWorlds’ AI-driven Signals Ecosystem. Equip Sales, Customer Experience, and Partnerships with concise, persuasive materials. Build a Product Marketing organization defined by clarity, focus, and measurable outcomes.