VP, Insights & AI Strategy

10+ years of experience in data, analytics, or strategy roles within marketing, digital media, or technology firms. Demonstrated success leading teams that translate complex data into strategic insights and measurable business results. Proven experience implementing or overseeing AI initiatives in marketing or operational contexts. Strong understanding of marketing analytics, attribution, and partner ecosystems. Skilled in data storytelling, automation strategy, and the practical application of emerging AI tools. Exceptional leadership and communication skills. Comfortable presenting to executives and clients. Bachelor’s degree in a relevant field required; advanced degree or equivalent experience preferred.

Lead the transformation of the reporting function into a proactive insights and strategy engine. Manage the Data & Insights team and Business Intelligence Specialist. Establish consistent frameworks for turning analytics into business recommendations. Ensure all data systems and reporting tools provide accurate, timely, and accessible insights. Define and execute PartnerCentric’s enterprise-wide AI strategy. Identify opportunities to embed AI into internal workflows, automation, and predictive insights. Partner with cross-functional teams to evaluate, pilot, and operationalize AI solutions. Build organizational fluency in AI through internal training and enablement. Serve as PartnerCentric’s AI and insights subject matter expert in client engagements, pitches, and industry conversations. Collaborate with Client Services to translate data findings into strategic recommendations. Represent PartnerCentric at industry events, panels, and media opportunities.