Vice President of Revenue Marketing

Posted 2 months agoViewed
AtlantaFulltimeSoftware Development
Company:CreatorIQ
Location:Atlanta, EST, PST
Languages:English
Seniority level:Vp, 7-10+ years
Experience:7-10+ years
Skills:
LeadershipProject ManagementData AnalysisPeople ManagementSalesforceGoogle AnalyticsJiraCross-functional Team LeadershipCommunication SkillsAnalytical SkillsCollaborationProblem SolvingMentoringData visualizationTeam managementLead GenerationAccount ManagementBudgetingStrategic thinkingCRM
Requirements:
7-10+ years in B2B enterprise demand generation 7-10 years in ABM or field marketing leadership Track record of building ABM programs at scale Deep understanding of enterprise buying committees and long, complex SaaS sales cycles Proven experience running a named-account program with sales and measurable pipeline impact Hands-on experience with ABM platforms (6sense, Demandbase, TOFU) Hands-on experience with marketing automation (Marketo/HubSpot) Hands-on experience with CRM (Salesforce) Hands-on experience with attribution (e.g. Bizible/Marketo Measure) Hands-on experience with enrichment/routing Strong cross-functional collaborator Excellent analytical, communication, and project management skills Experience building and managing small teams
Responsibilities:
Own enterprise pipeline contribution targets Design and allocate budgets for ABM, sponsored events, outbound orchestration, and partner co-marketing Build and lead a high-performing ABM and enterprise field marketing team Drive multi-threaded engagement across buying committees at top enterprise accounts Partner with Sales to execute Joint Execution Plans (JEPs) Operate as a peer to Sales VPs and CSO Collaborate with Product Marketing on C-level narratives Partner with Ecosystem and Partner leaders on joint GTM campaigns Present pipeline performance, trends, and forecasts to the Executive Leadership Team Define KPIs for pipeline contribution, conversion rates, and win-rate improvements Champion pipeline measurement models Elevate CreatorIQ’s market position through enterprise events, thought leadership, and executive forums Drive the creation of owned IP
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