Principal Product Manager (Team Growth)

6+ years in product management At least 3+ years focused on growth in B2B SaaS PLG environments Deep PLG expertise (built freemium models, optimized conversion funnels, understand network effects) Technical depth (can work directly in the codebase) Understand UX fundamentals and can design flows without needing a designer for every iteration Use AI tools to rapidly prototype features and validate ideas before engineering investment Ability to navigate and execute amidst ambiguity Track record of launching products that achieved meaningful distribution or commercial success Know growth frameworks (retention curves, cohort analysis, loops vs funnels) and can apply them with discipline Creative thinking about sustainable growth systems Builder mindset: take ownership from idea to shipped feature to measured outcome Stay hands-on with emerging trends in PLG, AI products, and growth best practices

Design and optimize the end-to-end user journey from acquisition through monetization Build viral loops and network effects around team collaboration Define activation moments and create compounding growth mechanisms Run disciplined experiments using Mixpanel/Amplitude to identify what drives growth Prototype solutions with AI tools (Claude, Cursor, v0) to validate ideas fast Turn insights into shipped features within days, not weeks Bridge product strategy with engineering, design, and marketing Build frameworks and best practices that elevate the entire team