44977647387- Media Buyer (Meta, Google, TikTok)
Company:Activate Talent
Location:Philippines, Colombia, Brazil, Pakistan, Kenya, PST
Languages:English
Seniority level:Middle, 3+ years
Experience:3+ years
Skills:
A/B testing
Requirements:
3+ years of experience managing paid media across Meta, Google, and/or TikTok for e-commerce brands Proven track record of scaling campaigns with positive ROAS and efficient CAC Strong analytical skills with proficiency in Google Ads Manager, Meta Ads Manager, TikTok Ads Manager, GA4, and attribution platforms Deep understanding of performance marketing metrics and funnel strategy Ability to thrive in a fast-paced, entrepreneurial environment and collaborate cross-functionally
Responsibilities:
Plan, launch, and optimize campaigns across Meta, Google, and TikTok Conduct A/B testing for creatives, audiences, copy, and bidding strategies Monitor and manage daily/weekly performance against key metrics (ROAS, CAC, CPC, CTR) Execute keyword research, audience segmentation, and funnel strategies Collaborate closely with creative, content, and CRO teams Provide weekly reporting with actionable insights and recommendations Stay up to date on platform policies, algorithm updates, and emerging trends
