Director, Web

At least 8+ years of experience in Website and/or Content Marketing roles in B2B Saas Significant leadership experience Outstanding written communication skills Knowledge of customer education, content marketing, and other mediums Experience with Content Management Systems, analytics platforms, session recording tools, and interactive demo tools AI-savvy with understanding of industry trends and opportunities Ability to tell a story with data and perform basic data access, transformation, and analysis Good sense of web design and ability to partner with designers Strong sense of creativity and ability to brainstorm big ideas Ability to be both a visionary and a driver, build plans, and execute with positive energy and collaboration Experience in a hybrid PLG/SLG business (bonus)

Build out and support the delivery of web and self-serve content vision and roadmap Guide team in strategy, design, content, and tooling decisions Evolve customer education team's approach to the prospect and user journey Oversee the experimentation program for web properties Support top-of-funnel organic growth through SEO/AEO strategies Ensure feedback loop with Support organization for self-serve content Review dashboards, analytics, and custom analyses on content consumption and site navigation Manage and mentor team, ensuring alignment towards goals and pushing for innovative execution