Plan and execute integrated GTM campaigns across paid, owned, earned, and partner channels. Oversee creation of campaign assets including landing pages, emails, ads, one-pagers, partner kits, and decks. Build and execute co-marketing programs with partners. Lead pre- and post-event marketing for industry and partner events. Develop sales tools and partner enablement content. Track and report on campaign, content, and event performance. Use data insights to make informed adjustments to targeting, messaging, and budget allocation.