Senior Creative Strategist
C
Client AcceleratorsAdvertising Agency
United States, International, ETFull-TimeSenior
Salary90000 - 100000 USD per year
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Job Details
- Languages
- English
- Experience
- 4+ years
- Required Skills
- LeadershipAdobe After EffectsData AnalysisFigmaCross-functional Team LeadershipCommunication SkillsEditingTeam managementCoaching
Requirements
- 4+ years in creative strategy, direct response, or performance creative roles.
- Proven track record managing creative teams (copywriters, editors, designers).
- Mastery in ideating and launching direct-response video ads (YouTube, Facebook, TikTok).
- Strong leadership and communication skills; thrives in a high-accountability, fast-paced environment.
- Experience working with data-driven decision-making and KPIs.
- Experience working cross-functionally with creative and media buying teams.
Responsibilities
- Own monthly projections for creative concepts, ensuring 95%+ are ideated, scripted, and launched at or under $175 target cost per concept.
- Lead creative brainstorming to transform client insights into breakthrough ad ideas.
- Maintain a 20% win rate across all new creative concepts launched monthly.
- Ensure 50% of testing winners become winners at scale across high-budget campaigns.
- Lead a team of copywriters, videographers, and designers, ensuring 90% of team members hit their monthly KPIs.
- Conduct weekly 1:1s, provide coaching, and escalate underperformance within 48 hours.
- Report weekly performance metrics via Slack by 9:30 AM ET every Monday.
- Collaborate with media buyers and account managers to align creative strategy with client goals and performance data.
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