Digital PR Manager

Posted 6 months agoViewed
USAFull-TimeDigital PR
Company:Omniscient
Location:USA, EST, PST
Languages:English
Seniority level:Lead, 3-5 years
Experience:3-5 years
Skills:
Google AnalyticsContent creationSEOMS OfficeCommunication SkillsCollaborationDigital MarketingCustomer SuccessA/B testingExcellent communication skillsResearchReportingClient relationship managementMarket ResearchData analytics
Requirements:
3-5 years of experience in Digital PR, preferably in an agency. Track record of executing successful campaigns that drive coverage and high-quality backlinks. Demonstrated success in delivering PR campaigns with measurable SEO and branding impact. Experience working with internal and client stakeholders from concept to execution. Understanding of US and/or UK media landscape with journalist and influencer contacts. Ability to research and engage with journalists. Comfortable owning the end-to-end outreach process and refining messaging. Excellent communication skills and executive presence. Detail-oriented and organized, able to balance multiple campaigns. Adaptable and action-oriented with quick learning ability. Strong collaborator in cross-functional environments. Ability to work independently, set and achieve goals proactively.
Responsibilities:
Lead day-to-day execution of digital PR campaigns in US, UK, and international markets. Develop digital PR campaigns for high-quality placements and brand mentions. Create outreach strategies, media lists, and editorial calendars. Pitch journalists, editors, and bloggers for media coverage and backlinks. Collaborate with writers, editors, and designers on campaign assets. Monitor journalist response rates and optimize outreach. Partner with organic growth strategists and editorial teams. Present digital PR ideas and report campaign outcomes to clients. Track and report on campaign performance metrics.
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