Media Strategic Specialist

Strong understanding of influencer marketing, social media strategy, and online community culture. Experience using platforms such as Instagram, TikTok, YouTube, Twitter/X, and other emerging social apps. Excellent written and verbal communication skills with a creative, compelling voice. Organized, self-motivated, and capable of managing multiple campaigns and partnerships at once. Passionate about engaging voters and promoting civic participation through innovative digital strategies.

Identify and recruit social media influencers, podcasters, and digital creators aligned with the mission. Develop and manage influencer partnerships for specific campaigns, events, and voter registration initiatives. Brainstorm, pitch and implement creative digital campaigns that drive audience engagement and promote civic participation. Collaborate with the marketing team to align influencer content with campaign messaging and goals. Track influencer performance, reach, and engagement metrics, and provide regular reports. Stay informed on social media trends, viral content, and emerging platforms to keep campaigns relevant and impactful. Represent the organization at digital networking events and influencer-focused forums to expand outreach opportunities. Create and distribute social media toolkits and branded assets to support creators in promoting our initiatives effectively.