Integrated Campaign Specialist

Integrated Marketing Background Demonstrated experience developing, executing, and managing cohesive marketing strategies. Skilled at presenting a consistent brand message across multiple channels. Campaign management overseeing the end-to-end execution of integrated marketing campaigns, managing budgets, timelines, and resources. Act as a brand steward, ensuring that all marketing assets, messaging, and communications adhere to brand guidelines. Performance analysis background with ability to track, measure, and analyze campaign performance and key performance indicators (KPIs). Content development experience working with creative teams to create compelling, high-quality content and marketing materials. Minimum 1 year of Integration Marketing Program Management experience Minimum 1 year of Marketing campaign & strategy experience Attention to detail, ability to manage multiple projects, documents, and trackers Demonstrable cross-functional collaboration skills to serve as a liaison between marketing and other departments Clear examples of proficiency in work prioritization & time management Experience with project management software & process documentation software Strategy and Planning Situational analysis & Communication - Written & Verbal Negotiation & conflict resolution Task Management & Prioritization Presentation creation and Presenting of campaign plans and strategies

Drive coordination between multiple Marketing teams and cross functional departments Program Management of integrated campaigns and activities. Own campaign work items and drive completions of activities across teams Engage stakeholders across teams to resolve hurdles and blockers Lead status meetings, record action items, document owners, and drive follow up. Communicate critical stakeholder info sending weekly Integrated Marketing campaign status updates Keep integrated marketing campaigns and project effort on timelines and within budget. Use data to optimize marketing programs, identify trends, and report on ROI to leadership. Build comprehensive integrated marketing plans in collab with Product Marketing Managers Coordinate with Business Unit Marketing teams to define GTM Strategies, Target Markets Target Buyers, Segments, Channels, Customer Journeys, and messaging Maintain a holistic integrated marketing calendar for real-time use across departments Document integrated marketing campaign activities & key Marketing Ops requests Work with Product Marketing teams to identify product market fit, competitive advantages, and market trends Establish success metrics and reporting to measure results of integrated marketing campaigns Ensure messaging is consistent and aligned with commercial objectives across the organization.