Marketing Operations Implementation Associate

3+ years of work experience in a technical or marketing operations role building multi-channel journeys, writing queries, setting up A/B tests, validating audience sizes, and reporting out on results. 3+ years of experience partnering closely with marketing, technology, or operations teams 1+ years of experience using SQL with the ability to write queries to build audiences and segmentation for marketing campaigns

Design and implement campaigns in our marketing automation tool, which includes building multi-channel workflows, segmentation, creative, sending and reviewing proofs, and QAing all pieces of the campaign prior to launch. Oversee execution process for quality control, sending and reviewing proofs, identifying and fixing errors, and gaining final approvals to ensure flawless execution of campaigns. Become an expert in our customer and campaign data, leveraging SQL to identify trends in populations and pull target audiences to deliver campaigns that drive value to the business. Support ensuring our marketing campaigns are set up in a way where we can confidently attribute marketing efforts back to overall business goals and audience behaviors. Act as a subject matter expert of our marketing automation platform, ensuring campaigns are scoped and built effectively and efficiently. Help identify and aggregate Campaign Builder insights and feedback to help influence Product roadmap. Use SQL to troubleshoot campaign issues with the Product and Engineering teams.