Growth Marketing Consultant

3-4+ years work experience in growth marketing, performance marketing, lifecycle, CRM, CDP, customer journeys, customer analytics Proven experience with Hubspot, Braze, Segment, Iterable, SFCM, Amplitude, Attribution, Mixpanel, or AWS Ideally, you have a Bachelor’s degree or higher in marketing, communications, or related field (equivalent marketing experience will be considered) Familiarity with ETL processes and syncing customer data across systems Experience with SaaS platforms and affiliate marketing

Plan, launch, and optimize customer acquisition campaigns Accurately deploy test and automation tools for our clients Implement A/B testing best practices across top-of-the-funnel campaigns including PPC and display ads and landing pages for our clients Design and run experiments (and other statistical testing methods) with data-driven hypotheses about improvements to the user experience across the entire user journey Develop and execute full-funnel lifecycle marketing campaigns across email, in-app messaging, push notifications and other channels (LCM) Create reporting dashboards and be comfortable presenting your results to the client and your peers on a regular basis Work with affiliate and PPC agencies as needed Monitor and optimize ongoing campaign and marketing funnel performance