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Content Marketing Manager
Posted about 1 month agoInactiveViewed
💎 Seniority level: Senior, 5+ years
🔍 Industry: Web3/DeFi
🗣️ Languages: English
⏳ Experience: 5+ years
Requirements:
- 5+ years in writing and/or content marketing, including at least 2 years in the web3/DeFi space.
- Skilled in long-form-form content creation with the ability to write for both web3 retail (degens, traders) and enterprise/regulated audiences.
- Demonstrated expertise in using analytics tools to drive strategy and optimize performance.
- Experience working across fast-paced environments with both technical and creative teams.
- Understanding and passion for crypto-native culture and the dynamics of DeFi.
- Ability to manage multiple projects, collaborate effectively under pressure, and clearly communicate the impact of content initiatives.
Responsibilities:
- Develop and execute a forward-thinking owned content strategy tailored for the web3/DeFi space, targeting both consumer and institutional audiences.
- Ideate, create, and distribute compelling long-form content to engage different target audiences, from degens to institutional clients.
- Use content analytics and SEO tools to experiment, track performance, and iterate on content strategies based on data.
- Proactively identify and stand up new channels to reach and engage untapped audiences.
- Collaborate with designers to create eye-catching static and dynamic visuals.
- Work cross-functionally to amplify and curate ecosystem-related news to increase Everclear’s brand presence.
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