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Content Marketing Manager - Campaign Production

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💎 Seniority level: Manager, 5+ years

📍 Location: United States, EST, Central

🔍 Industry: Software Development

🏢 Company: Algolia👥 501-1000💰 $150,000,000 Series D over 3 years agoSemantic SearchSearch EngineCloud ComputingVertical Search

🗣️ Languages: English

⏳ Experience: 5+ years

🪄 Skills: Project ManagementAdobe After EffectsAdobe Creative SuiteAdobe IllustratorAdobe PhotoshopAgileData AnalysisSCRUMProduct OperationsCross-functional Team LeadershipContent creationContent managementCommunication SkillsAnalytical SkillsCollaborationSEORESTful APIsAttention to detailOrganizational skillsWritingMarket ResearchMarketingEditingStakeholder managementLead GenerationDigital MarketingBudget managementA/B testing

Requirements:
  • 5+ years working in a high-tech B2B Demand Generation or segment-based marketing role or a full-service advertising agency
  • Cross-functional management skills
  • Ability to set and meet deadlines with minimal supervision
  • Conversational writing and basic editing, proofreading skills
  • Excellent program management and communication skills
  • Exceptional attention to detail
  • Aptitude for making quick, quality decisions
  • Candidates with technical skills in video, audio and post-production
  • Understanding Agile Project Management and Scrum Framework
  • Experience of working with design, advertising agencies
  • Ability to assist in writing / editing ad copy
  • Preference for candidates with experience at our current stage and beyond (over 10,000 customers, $50-200M ARR range, high growth, lots of change and building internal infrastructure).
Responsibilities:
  • Develop, maintain and communicate the roadmap of campaign launch dates
  • Manage project plans with timeline showing delivery of all assets and elements defined by campaign strategy
  • Manage cross-functional creative development teams and agencies. Overseeing the production of multimedia (e.g. audio/video/interactives) content for customer stories, marketing activation videos, integrated marketing campaigns and other Demand Gen projects
  • Manage action plans, production schedules, work orders and requirements for creative, web, agency deliverables as required, to ensure on-time creation of campaign assets as required by the campaign strategy and timelines
  • Review work submitted by agency partners (e.g. ad copy, design artworks, video scripts, storyboards, animation concepts etc) to ensure that they are aligned with overall campaign goals, messaging strategy as well as Algolia’s brand voice and tone
  • Collaborate closely with internal clients and stakeholders to help facilitate the creation of multimedia content
  • Help the campaign production team with operational tasks such as budget tracking and management. Work with agencies as well as marketing operations to source performance reporting on in-market creatives.
  • Work with other members of the content marketing team to ensure that long form thought leadership assets being produced are aligned with our overall campaign / pipeline generation goals.
  • Work with the web team to develop self-serve web tools, landing pages as well as other initiatives to enhance the overall experience of customers and prospects on Algolia digital properties.
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