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Sr. Product Marketing Manager

Posted 3 months agoInactiveViewed

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💎 Seniority level: Senior, At least 5 years of product marketing experience

📍 Location: U.S., Canada

💸 Salary: 124000.0 - 188000.0 USD per year

🔍 Industry: SaaS in the construction billing space

🏢 Company: Siteline👥 11-50💰 $15,000,000 Series A about 3 years agoConstructionBillingPaymentsFinance

🗣️ Languages: English

⏳ Experience: At least 5 years of product marketing experience

🪄 Skills: Market Research

Requirements:
  • At least 5 years of product marketing experience.
  • Experience owning the entire product marketing function for at least 2 years, preferably at a fast-growing, VC-funded company.
  • Degree in marketing, writing, or a related field, or equivalent experience.
  • Excellent written and verbal communication skills.
  • Highly reliable and organized with strong follow-through.
  • Self-starter with a take-ownership mentality.
  • Strong sense of urgency and time management skills.
  • Ability to work independently in a fast-paced startup environment.
  • Willingness to travel to customer visits, conferences, and networking events (~15%).
Responsibilities:
  • Own marketing GTM and sales enablement strategies for feature releases and product launches.
  • Draft sales enablement materials including sales slicks, demo decks, and battle cards.
  • Manage ‘what’s new’ product outreach and release notes.
  • Conduct customer interviews with the product team for marketing opportunities.
  • Support partner marketing efforts in collaboration with leadership.
  • Drive strategy for case studies, testimonials, and third-party reviews.
  • Create content to drive product adoption, upsells, and renewals.
  • Develop scalable pricing and packaging models with executives.
  • Conduct market and competitor research for advising on marketing and sales strategies.
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