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Head of Growth Marketing

Posted 4 months agoInactiveViewed

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💎 Seniority level: Lead, 7+ years of marketing experience in the SaaS space, 3+ years of experience managing teams

📍 Location: California, Colorado, Florida, Georgia, Idaho, Illinois, Massachusetts, New Jersey, New York, Oregon, Pennsylvania, Texas, Vermont, Virginia, Washington

💸 Salary: 138000.0 - 165600.0 USD per year

🔍 Industry: Identity verification

🏢 Company: Veriff👥 501-1000💰 $100,000,000 Series C about 3 years ago🫂 Last layoff over 1 year agoArtificial Intelligence (AI)Fraud DetectionInformation TechnologyCyber SecurityIdentity Management

⏳ Experience: 7+ years of marketing experience in the SaaS space, 3+ years of experience managing teams

🪄 Skills: Data AnalysisGoogle AnalyticsLead GenerationDigital MarketingSaaSBudget managementA/B testing

Requirements:
  • 7+ years of marketing experience in the SaaS space.
  • 3+ years of experience managing teams.
  • Proven track record of successful marketing campaigns that drive customer acquisition and revenue growth.
  • Strong analytical skills with experience using marketing analytics tools such as Google Analytics, HubSpot, and Marketo.
  • Excellent communication and collaboration skills for cross-functional teamwork.
  • Creative thinker with a data-driven mindset.
  • Experience in A/B testing, conversion rate optimization, and user experience design.
Responsibilities:
  • Lead the global growth marketing team and ensure messaging reaches target audiences.
  • Oversee the acquisition funnel from lead generation to conversion with an emphasis on quality pipeline growth.
  • Develop growth strategies and forecast campaign performance.
  • Lead efforts to acquire new customers through various channels.
  • Design and optimize performance marketing campaigns.
  • Collaborate with product marketing and creative teams on campaign performance.
  • Partner with account management to drive loyalty and growth with existing customers.
  • Enhance processes and foster a culture of data-driven improvements.
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