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Love, Bonito

Love, Bonito

The largest D2C tech-enabled womenswear brand in Asia with the mission to be the most thoughtful brand for the Modern Asian Woman.

101-250 employees
Founded 2010
$67M series c
Women's
Private Company
WebsiteLinkedInEmailFacebookTwitterShareTweet
Women'sLifestyleE-CommerceRetailFashion

Open Positions2

PhilippinesFull-TimeWomenswear BrandPosted
Assistant Marketing Manager, Global Social
  • Develop and roll-out a solid social media strategy
  • Lead the planning of global social media calendars
  • Lead daily social operations across global social platforms
  • Lead the creation and execution of social media content
  • Oversee community interactions
  • Lead in the ideation and coordination of social media activations
  • Monitor, track, analyze, and report on social media performances
  • Continuously test and optimize our organic social media channels
  • Lead and develop a lean and mean global social marketing team
  • Lead the Social Centre of Excellence (CoE)
  • Partner closely with HQ marketing functions to amplify key campaigns
  • Ensure full visibility and clarity group-wide on global social initiatives
LeadershipProject ManagementAdobe Creative Suite+18 more
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About Love, Bonito

Love, Bonito empowers everyday Asian women, inspiring confidence through thoughtfully designed fashion. As Southeast Asia’s leading womenswear brand, we blend digital innovation with physical presence across key Asian markets and expand into the US. From a 2010 blogshop, we’ve grown into a multi-channel business with over 20 stores and a global e-commerce site. We raised a US$50M Series C round in 2021, and reported $88 million in revenue in 2023. Our mission is to become the most thoughtful brand globally for the Asian female consumer, focusing on exceptional products, a strong community, and inspiring experiences.

How We Work

We embrace a flexible work arrangement, offering both "work from anywhere" options and adjustable hours. Our environment is collaborative and authentic, eschewing corporate bureaucracy. We prioritize empathy, celebrate individuality, and believe trust, not titles, drives great work. Teamwork is fundamental; we challenge and support each other, fostering an atmosphere where you can learn fast and stretch your comfort zone.

Technology at Love, Bonito

Love, Bonito utilizes data science and AI to forecast demand, personalize shopping, and optimize designs. Our systems analyze over 100 product attributes per SKU. We employ a unified commerce solution to seamlessly integrate online and in-store experiences. For content creation, proficiency in video editing software like Premiere Pro, Final Cut Pro, or CapCut is valued. We continuously test and optimize our organic social media channels, audiences, and creative content.

Why Join Us

  • Build a movement: Help shape the future of Asian brands as we grow globally.
  • Experience real growth: Learn fast and stretch your comfort zone with challenging, impactful work.
  • Thrive in a no-corporate-BS culture: Lead with empathy and trust, celebrating individuality.
  • Make a tangible impact: Contribute to a lean, bold, and heart-led organization where your work matters.

Benefits & Perks

  • Flexible work arrangement: Work from anywhere with adjustable hours.
  • Comprehensive corporate insurance: Includes full coverage for panel clinic visits, dental, and maternity reimbursement.
  • Learning and career development: Access subscription plans, a personal development fund, and dedicated leadership training.
  • Generous staff discount: Enjoy savings on all Love, Bonito products.
  • Team perks: Receive welcome swag, store gift cards, and participate in an employee-driven recognition platform.

Tech Stack

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