Applyπ CA, CO, FL, GA, ID, MD, MA, MN, NC, NV, OR, SC, TN, TX, VA, WA, British Columbia, Alberta, Ontario
π§ Full-Time
πΈ 95000.0 - 120000.0 USD per year
π B2B SaaS
- 5+ years of experience in SEO and content marketing
- Deep understanding of SEO best practices, Google ranking factors, and content strategy
- Proficient in Google Analytics, Search Console, and SEMrush/Ahrefs
- Proficient in Webflow or similar CMS platforms
- Basic understanding of HubSpot and marketing automation
- Strong writing, editing, and storytelling skills with an SEO-first mindset.
- Develop and implement a comprehensive SEO strategy to improve organic visibility and rankings.
- Conduct keyword research, competitive analysis, and technical SEO audits.
- Optimize on-page and off-page SEO elements, including metadata, internal linking, and structured data.
- Monitor and analyze SEO performance, leveraging tools like Google Analytics, Search Console, and SEMrush/Ahrefs.
- Collaborate with web designers to improve site speed, mobile-friendliness, and technical SEO.
- Develop and oversee a content calendar aligned with SEO goals and audience needs.
- Write, edit, and optimize high-quality, search-friendly content (landing pages, blog posts, guides, etc.).
- Implement content refresh strategies to keep existing content relevant and ranking.
- Partner with paid media, social media, and email teams to ensure content aligns with overall marketing goals.
- Work with web designers to implement technical SEO fixes and site enhancements.
- Collaborate with product marketing and sales teams to create content that drives conversions.
- Track, measure, and report on SEO and content performance with data-driven insights.
- Stay updated on SEO trends, algorithm updates, and best practices to refine strategies.
- Develop SEO-friendly content based on keyword intent and SERP analysis.
- Edit and optimize existing blog posts, landing pages, and website copy to improve rankings.
- Execute content refresh strategies, ensuring older content stays relevant and competitive.
- Optimize on-page SEO elements (meta titles, descriptions, H1s, alt text, URL structure).
- Track organic traffic, rankings, and engagement using Google Analytics, GA4, and SEO tools.
- Assisting Demand Gen, Product Marketing and prospect/customer marketing stakeholders with content review as they relate to future and existing campaigns
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Posted about 1 month ago
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