- Own AMER Field Marketing strategy and execution across North America, LATAM, and Public Sector to drive pipeline growth.
- Lead, develop, coach, and support a team of AMER Field Marketers.
- Build a field center of excellence to support business growth across the region.
- Partner with sales on strategy, targeting, and account approaches for field initiatives.
- Develop LATAM and Public Sector-specific go-to-market motions with sales.
- Lead data-driven integrated field programs with other marketing teams, targeting audiences and aligning with strategic market moments.
- Build and maintain relationships with agencies, vendors, and industry organizations to drive customer engagement and generate leads.
- Develop measurement plans for field marketing programs and campaigns, evaluate effectiveness, and optimize performance with MOPS.
- Align field marketing efforts with Chainguard's brand, mission, and values.