Vice President, Marketing
New
J
JobgetherEducation Technology
Fully remote position within the United StatesFull-TimeVp
Salary not disclosed
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Job Details
- Experience
- 15+ years
- Required Skills
- CRM
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or equivalent experience.
- 15+ years of relevant marketing experience with significant leadership responsibility.
- Proven experience leading communications, product marketing, lifecycle, growth, and operations.
- Demonstrated ability to build multi-channel marketing strategies including digital, email, web, and events.
- Strong background supporting sales enablement strategies for acquisition and retention.
- Deep understanding of B2B and B2C marketing principles and buyer personas.
- Experience using CRM systems, marketing automation platforms, and analytics tools.
- Strong leadership skills with experience managing teams, budgets, and cross-functional initiatives.
- Excellent communication and stakeholder management abilities to influence executive audiences.
- Ability to balance strategic thinking with hands-on execution.
Responsibilities
- Develop and execute an integrated enterprise marketing strategy that supports organizational growth.
- Establish marketing priorities, success metrics, and operating rhythms to drive business impact.
- Lead brand integration initiatives to ensure consistent messaging and visual identity.
- Build and execute lifecycle marketing strategies focusing on engagement, retention, and renewal.
- Partner with sales and revenue teams to develop enablement materials and campaign strategies.
- Collaborate with product and member experience teams to define positioning and launch strategies.
- Strengthen marketing operations through improved systems, reporting, and data-driven decision-making.
- Manage and coach a marketing team while overseeing budgets and vendor relationships.
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