Senior Regional Marketing Manager
New
J
JobgetherB2B SaaS
USFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- Project ManagementData AnalysisSalesforceCRM
Requirements
- 5+ years of marketing experience with a proven track record of driving demand generation and pipeline growth within B2B SaaS or technology companies.
- Strong expertise across marketing channels including content, paid media, webinars, email campaigns, field events, and sales enablement programs.
- Deep understanding of B2B marketing funnels, including audience targeting, campaign strategy, lead generation, nurturing, attribution, conversion, and pipeline acceleration.
- Experience building and optimizing integrated campaigns across paid, owned, earned, and field marketing channels.
- Proven ability to collaborate effectively with cross-functional teams including Sales, Product Marketing, Analytics, Marketing Operations, Creative, and Brand.
- Strong ownership mindset with the ability to manage projects independently, solve problems quickly, and deliver measurable outcomes.
- Data-driven approach with experience analyzing campaign performance, optimizing budgets, and improving return on marketing investment.
- Excellent organizational and project management skills with the ability to manage multiple priorities, deadlines, and stakeholders.
- Experience using marketing technology platforms such as Salesforce, Marketo, or similar CRM and campaign analytics tools.
- Strong written and verbal communication skills with the ability to collaborate effectively across distributed global teams.
Responsibilities
- Develop and execute regional growth plans focused on generating qualified pipeline and accelerating revenue growth among small and medium-sized businesses.
- Own end-to-end campaign execution, including lead capture, nurture strategies, sales handoff processes, and post-campaign optimization.
- Identify customer needs, market opportunities, and key buying moments to create impactful programs across email, content, webinars, events, paid channels, and sales activations.
- Partner with performance marketing, creative teams, product marketing, analytics, sales, and operations teams to align strategy, execution, and reporting.
- Collaborate with customer marketing teams to maximize the impact of branded activations, events, and customer engagement initiatives.
- Manage relationships with internal stakeholders, external agencies, vendors, and industry partners to deliver high-quality programs within timelines and budgets.
- Analyze campaign performance, funnel metrics, pipeline contribution, conversion rates, and revenue impact to optimize marketing investments.
- Monitor customer behavior, competitor activity, industry trends, and emerging technologies to continuously improve regional marketing effectiveness.
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