- Support the development and execution of field marketing plans, customer and prospect communications, events, webinars, and customer conferences.
- Lead and support marketing programs across multiple Veeva teams.
- Coordinate program components with product marketing, creative services, content, product, customer success, sales, public relations, social media, and digital teams.
- Manage logistics and execution for webinars and customer meetings.
- Organize Veeva and industry events, including logistics, communications, speaker management, event app management, and reporting.
- Conduct online research to build and maintain accurate contact lists for marketing and sales.
- Support and optimize outreach programs using LinkedIn, Twitter, SlideShare, Facebook, YouTube, Google AdWords, and other outlets.
- Assist with weekly and monthly reporting on marketing programs and metrics, including events, campaigns, Google Analytics, and Google AdWords.
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