Product Marketing Manager, Exposure Management
New
J
JobgetherCybersecurity
Based in United StatesFull-TimeManager
SalaryCompetitive salary range of approximately $155,000–$171,000 USD for most US locations and $175,000–$210,000 USD for high-cost-of-living areas, plus bonus eligibility and equity.
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Job Details
- Experience
- 5+ years
- Required Skills
- Cybersecurity
Requirements
- 5+ years of experience in product marketing, product management, solutions engineering, or related roles.
- Strong background in cybersecurity, ideally with experience in exposure management, attack surface management, cyber risk, or related security markets.
- Proven ability to create differentiated messaging and positioning for complex technical products.
- Experience partnering closely with enterprise sales teams and understanding complex B2B buying cycles.
- Ability to present confidently to both technical audiences and executive stakeholders.
- Strong technical curiosity and the ability to participate credibly in security-focused discussions.
- Understanding of competitive positioning, cybersecurity trends, and market dynamics.
- Experience turning product insights into campaigns, demand programs, and customer-facing content.
- Strong communication, collaboration, and strategic planning skills.
- Curiosity, adaptability, and sound judgment when applying AI tools and emerging technologies.
Responsibilities
- Own and refine positioning, messaging, and strategic narratives for the exposure management product portfolio.
- Translate technical product capabilities, customer insights, and competitive intelligence into clear and compelling stories.
- Lead go-to-market strategies, product launches, and initiatives designed to increase awareness and generate pipeline.
- Partner with demand generation teams to transform messaging into effective campaigns and marketing programs.
- Create sales enablement materials, including presentations, battlecards, and talk tracks that improve customer conversations and sales effectiveness.
- Engage directly with customers, prospects, and field teams through webinars, events, briefings, and strategic discussions.
- Gather market feedback and customer insights to continuously improve messaging and product strategy.
- Ensure consistent storytelling across campaigns, websites, communications, and sales channels.
- Collaborate with product, sales, public relations, and content teams to prioritize high-impact opportunities.
- Support the development of cybersecurity market narratives that resonate with technical and executive audiences.
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