Growth Marketing Leader

New
M
ManifestSMB Software
USA (Remote)Part-TimeLead
Salary not disclosed
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Job Details

Required Skills
Data AnalysisSEOHubSpot

Requirements

  • Hands-on experience building awareness and customer acquisition for early-stage businesses or new ventures.
  • Proven experience in SMB or D2C growth sectors.
  • Strong ability to diagnose marketing performance and optimize strategies based on data.
  • Experience structuring and executing rapid, evidence-based marketing experiments.
  • Proficiency in using AI tools to accelerate research, creative development, and testing.
  • Excellent communication skills with the ability to provide concise performance updates.
  • Ability to work autonomously in a fractional capacity (20+ hours per week).
  • Must be based in the United States.

Responsibilities

  • Build the channel and spend plan for pet care and Pro Beauty verticals.
  • Increase qualified trial volume by 3–4x to acquire 100 new customers by the end of October.
  • Own positioning and message testing to help SMB owners manage teams and increase revenue.
  • Test channels including paid search, SEO, affiliate/influencer marketing, retargeting, and outbound.
  • Establish a disciplined testing cadence and maintain a weekly performance scoreboard.
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