Email Marketing Specialist - Klaviyo

New
H
HuzzleECommerce Marketing
South Africa. Argentina. Mexico. Brazil. Costa RicaFull-TimeMiddle
Salary not disclosed
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Job Details

Experience
3–5+ years
Required Skills
Data AnalysisShopifyCRMSlackNotion

Requirements

  • Deep, hands-on experience with Klaviyo is a non-negotiable requirement.
  • 3–5+ years in retention, lifecycle, or CRM marketing, specifically within the DTC eCommerce or agency space.
  • Proven ability to write high-converting, direct-response copy that balances storytelling with sales.
  • Experience building retention strategy from scratch.
  • Ability to interpret KPIs like attributed revenue, AOV, and churn rates to drive decision-making.
  • Strong familiarity with Shopify.
  • Experience with SMS platforms like Attentive or Postscript.
  • Proficiency with project management tools like Notion or Slack.
  • Forward-thinking mindset with a willingness to integrate AI tools into daily workflows.
  • Highly confident in client-facing settings with the ability to present complex strategies clearly.

Responsibilities

  • Design and manage comprehensive monthly email and SMS campaign calendars across a diverse portfolio of eCommerce brands.
  • Write compelling, brand-aligned messaging for both one-off campaigns and automated flows, including welcome series, abandoned carts, winbacks, and VIP sequences.
  • Audit and refine existing automation systems to improve performance across every stage of the customer journey.
  • Translate performance metrics into actionable insights and present strategic recommendations directly to client founders and marketing leads.
  • Lead strategy calls and act as the trusted advisor for retention growth, identifying opportunities for expansion and account health improvements.
  • Partner with designers, implementers, and paid media teams to ensure a cohesive brand experience and seamless execution.
  • Leverage internal AI tools and advanced segmentation to improve workflow efficiency and deliver hyper-personalized customer experiences.
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