Senior Digital Fundraising Manager

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Interactive StrategiesDigital Marketing
We are open to this being a remote position.Full-TimeSenior
Salary$82,500 - $108,000 (commensurate with experience)
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Job Details

Experience
5-8+ years
Required Skills
HTMLCSSGoogle AnalyticsDigital Marketing

Requirements

  • Bachelor’s or Master’s degree.
  • 5-8+ years of digital marketing and/or digital fundraising experience.
  • Experience creating effective conversion-driven strategies and campaigns that map to the user journey.
  • Proven experience planning and deploying email marketing campaigns.
  • Working knowledge of HTML/CSS.
  • Experience working with email marketing platforms like Engaging Networks, EveryAction or similar.
  • Strong understanding of digital advertising channels.
  • Strong analytical skills and data-driven thinking.
  • Experience with reporting analysis and website analytics tools like Google Analytics and Google Tag Manager.
  • Experience conducting digital marketing audits and providing detailed analysis.
  • Up-to-date with the latest trends and best practices in digital marketing.

Responsibilities

  • Create multichannel and integrated digital marketing strategies that engage our clients' audience and lead to successful conversion goals.
  • Build strong client relationships through effective communication and project management.
  • Plan and execute robust, creative and conversion-driven email campaigns.
  • Collaborate with our design and content teams to develop creative concepts and campaigns.
  • Work with our digital advertising team to implement and track campaigns across paid social, paid search, programmatic and connected TV.
  • Optimize digital marketing and fundraising campaigns to maximize ROI across channels.
  • Track, analyze and develop meaningful reporting for clients and proactively recommend next steps.
  • Conduct audits of clients' digital marketing and fundraising efforts to determine past performance and set benchmarks.
  • Evaluate emerging tactics and provide thought leadership for adoption.
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$82,500 - $108,000 (commensurate with experience)
Apply Now