Senior ABM Manager
New
R
RevenueCatMobile Monetization
Americas; Secondary Locations: EMEAFull-TimeSenior
Salary$189K
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Job Details
- Experience
- 5+ years of experience in demand generation, ABM, integrated campaigns, or a related GTM role
- Required Skills
- Data AnalysisSalesforce
Requirements
- 5+ years of experience in demand generation, ABM, integrated campaigns, or a related GTM role.
- Proven experience building pipeline with strategic accounts.
- Proficiency in using AI tools for research, writing, automation, and campaign analysis.
- Deep interest and knowledge in consumer apps, monetization models, and subscription growth concepts.
- Experience using tools like Salesforce, Clay, and 6sense.
- High level of creativity and aesthetic taste for building non-generic campaign experiences.
- Hands-on ability to manage landing pages, data, workflows, and event-led account plays.
- Excellent cross-functional collaboration skills with Sales and marketing teams.
Responsibilities
- Map, prioritize, segment, and activate target accounts across the consumer app ecosystem.
- Architect 1:1 and 1:few campaigns that are personalized, researched, and highly relevant to target account needs.
- Partner closely with Sales, Events, Content, Product Marketing, and RevOps to create pipeline and address account-specific challenges.
- Build AI-native GTM workflows for research, signal monitoring, content orchestration, and campaign reporting.
- Define and own key ABM metrics including target accounts mapped, meaningful engagement, and assisted pipeline generation.
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